Nazis Greatest campaigning asset ⇒ Hitler Hitler was a powerful and persuasive speaker ⇒ he ran for president against Hindenburg in 1932 ⇒ although he lost ⇒ campaign raised his profile hugely. He was years ahead of his time as a communicator → also traveled by plane on a hectic tour of rallies all over Germany. ⇒ appeared as a dynamic man of the moment, a leader of a modern party with modern ideas.
Hitler ⇒ also able to appear as a man of the people ⇒ someone who understood the people + their problems. After years of coalition govts ⇒ with politicians from many different parties ⇒ all fighting for their own interests ⇒ Hitler promised to sweep them all away. Many Germans ⇒ still remembered time before democracy fondly ⇒ and Hitler seemed to provide opportunity to go back to that.